We are thrilled to announce that Wheelab has officially become a partner of the Motor Valley Development Association. This collaboration marks a significant milestone in our journey, aligning us with an ecosystem renowned for its unparalleled contributions to the automotive and mobility sectors.
Check out Wheelab’s new page here: https://www.motorvalley.it/en/partners/wheelab-s-r-l/
Emilia-Romagna’s Motor Valley: A Hub of Automotive Excellence
Nestled in the heart of Italy, the Emilia-Romagna region — fondly known as the Motor Valley — is a testament to automotive passion and innovation.
This area boasts an exceptional concentration of iconic automotive brands — Ferrari, Lamborghini, Maserati, Ducati, Pagani and Dallara, just to name a few — all within a 50-square-kilometer radius.
Beyond these legendary manufacturers, the Motor Valley is home to four iconic circuits, 188 racing teams, 13 museums, and 18 unique private collections. This rich tapestry of history and innovation has solidified the region’s status as a global automotive powerhouse.
A Thriving Ecosystem for Innovation
The Motor Valley’s success is not solely attributed to its illustrious brands but also to its commitment to fostering innovation. The region hosts several Universities of excellence, providing a direct line to the most important automotive brands, and a huge network of technology suppliers covering all aspects of powertrain and vehicle manufacturing.
Moreover, initiatives like the Motor Valley Accelerator play a pivotal role in nurturing early-stage startups. By investing in promising ventures, this program ensures a continuous influx of fresh ideas and technologies, keeping the ecosystem vibrant and forward-thinking.
Wheelab’s Commitment to Collaborative Growth
Joining the Motor Valley Development Association signifies Wheelab’s dedication to collaborative innovation. We are eager to contribute our expertise and leverage the region’s resources to drive advancements in the automotive and mobility sectors.
This partnership opens doors to unparalleled networking opportunities, access to cutting-edge research, and participation in events like the Motor Valley Fest. Scheduled every year in May or June, in Modena, the fest celebrates the region’s automotive heritage and its future trajectory.
As we embark on this exciting journey, Wheelab remains committed to pushing the boundaries of innovation, contributing to the rich legacy of the Motor Valley, and shaping the future of mobility.





















